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RoutoMessaging's online betting solutions allow consumers who are on the move to place bets on their favourite sporting events immediately. Placing bets via the simplified SMS format appeals to those who do not have the time or patience to wade through odds online. The ease of use opens the sports betting environment to a whole host of new consumers who have previously been inaccessible to gambling firms.

Textiquette: The Dos and Don'ts with SMS

Ever wondered how your customers will react and view your company with the messages they receive from you?

Here's some essential text-etiquette advice we have developed from nearly a decade of bulk messaging.

One of the most important rules is not use "text-speak". Occasionally you can get away with the odd shorthand when used appropriately, but terms like "m8", "wt" and "u" should be avoided at all costs. This does not mean you need to come across as overly officious, but as a rule, text speak is something that should only be used in social situations, and never when conducting business.

You must always keep in mind the reason why you are texting. In particular when sending out a single message to a group of people (something easily done through programs like Skype), ensure the tone of the text leans towards the most ‘formal’ person in the group, as it’s always better to be too official rather than too laid back.

Make sure you go through your proposed message with a fine toothcomb to ensure there are no spelling mistakes, because any errors are not going to reflect well on you or your business. Think about who the target recipient is and keep your language appropriate to your audience.

Many people are never more than an arm’s length away from their mobiles and while this makes them the most efficient method of communication, it can be the case that you are contacting someone when they don’t want to be disturbed. It is advisable to keep to office hours when making business calls, to ensure you are not troubling your recipient at the wrong time.

Destinations Spotlight: The Netherlands

Located in north-western Europe, the Netherlands holds borders with Belgium and Germany, and it was one of the founding members of the European Union.

Did you know?

"Double Dutch" is a derogatory term used to denote any sort of confusing speech. Its origins are in the 17th Century from the rivalry between England and the Netherlands.

Today, the Netherlands is well regarded as a liberal country, given its softer stance on drugs policy and the infamous "red light district" in Amsterdam. It is also ranked in the global top ten in several key democratic fields, such as the Economist's Democracy Index and the Press Freedom Index

RoutoMessaging Bulk SMS Service in the Netherlands

Up to date prices for Netherlands operators and over 800 destinations are available on our Web site.  To negotiate prices for larger volumes, please contact Customer Care or your Account Manager.

Full featured routing is available to the Netherlands including

• Dynamically specifiable originator / sender ID
• Real-time delivery reports
• Support for number porting
• Concatenated (long) messages
• Binary support (MMS notifications)
• Unicode (international characters)
• Carrier class throughput and speed
• Short codes - shared and dedicated